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TikTok is introducing a new feature that allows them to reduce the quantity of AI-made videos appearing in their timelines. This move comes as the company disclosed that it currently hosts more than 1 billion AI-generated clips.

Trial and Implementation

The update is undergoing trials over the next few weeks before a widespread launch. This development coincides with a surge in AI content, spurred by emerging video-generation tools.

AI Content on Other Platforms

Studies have shown that almost one in 10 of the most rapidly expanding channels on another major platform primarily display AI-generated videos. A large amount of this content is considered mass-produced AI material, a phrase for substandard, factory-style content that is typically absurd or surreal.

“We know from our community that many people like content created using AI tools, ranging from AI artwork to informative clips, and we aim to give people the ability to see more or less of that, according to their own likes,” stated a spokesperson.

Scale of AI Content

TikTok announced that there are now over a billion videos on its service tagged as artificially created. Overall, in excess of 100 million pieces of content are added to the platform daily, making AI content a limited part of its overall inventory.

User Control Features

Viewers will be capable of limit or boost the level of artificial media they watch by accessing the content preference feature in the application and choosing the AI content topic. Further subjects that are already be adjusted under the filter cover politics, fashion, aesthetics, and choreography.

Platform Guidelines

Its rules mandate creators to identify convincing AI-made content, and it forbids dangerous fake videos of public figures or critical incidents. Any believable artificial content that is without a tag can be deleted under its community policies.

Furthermore, the service will from now on add an AI-generated label to content created with its own AI tools, or flagged by an industry-wide initiative for spotting content made by AI. This action is intended to help prevent users from seeking to circumvent the disclosure requirement.

Educational Initiatives

The company is additionally launching a $2m awareness program for specialists and groups to produce educational content about using AI responsibly. This project will support educational bodies specializing in teaching programming and robotics.

Platform Protection

TikTok has supported its content review process, following debate over intentions to lay off hundreds of content moderators in the UK. The company is planning to reduce 439 jobs in its trust and safety division in London, with labor groups and internet security professionals voicing alarm that staff are being displaced by AI moderation.

A senior executive clarified that people-led review would continue to be important, but automated tools can shield workers by eliminating the most distressing content ahead of it gets reviewed by humans. TikTok stated a notable drop in shocking and graphic content reviewed by safety staff over the last 12 months due to reliance on its automated systems.

It is vital to integrate staff and AI to maintain a secure environment,” the official commented. “We’ll have people as involved in the system, but we further consider it’s extremely critical to limit contact with harmful content as quickly as possible, which is the area in which a lot of the machine support is making a difference process content quickly.”